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How to: Get more newsletter subscribers

How to: Get more newsletter subscribers

You have a website which offers a free newsletter. Your visitors
are interested in the products and services that you offer.
So why doesn’t everyone sign up to receive your free
information?

So far, internet professionals have been able to narrow the
reasons to fear of the unknown, extra work, no time, lack
of trust, and ‘pain-in-the-butt’ factor. What does each of
these mean and what can you do to ensure that you are
getting as many sign ups as possible?

Fear of the unknown. When a visitor fills out a form and
clicks on the submit button he/she has no idea where they
will end up. Some forms redirect them to another website,
some to a thank you page that leaves the visitor hopelessly
lost, others to an ERROR page and then some forms ensure
that the person receives a mailbox full of offers they
didn’t actually want. So why do some visitors
hesitate to fill out forms? Fear of the unknown.

Extra work. As a website marketer, I would like to know each
of my customer’s first name, last name, email address,
telephone number, fax number, postal address, likes and
dislikes and lots of other information. This way I can
market to them more effectively. If I were to ask potential
subscribers to my newsletter for all of the information that
I would like, do you think they would take the time to fill
out a 50 part sign up form? Not likely. It involves too much
extra work.

No time. No one has time to waste these days. We don’t have
time to sleep, don’t have enough time for the kids, don’t have
time for the spouse and certainly don’t have time to fill out
a form to receive a newsletter that we don’t have time to read
in the first place.

So our challenge as internet marketers is to persuade our
potential subscribers that this is ‘must have’ information
that is easy to get, and doesn’t take a lot of time to read.

Lack of trust. The internet is a faceless, almost anonymous
way of doing business. You have to build a trust level with
your visitor in the shortest time possible. If your website
has minimal information about you, your location, or your
company and doesn’t look 100% professional, it is hard to build
up a trust level with your visitor. They are not sure what you
will do with the information that they give you. You have to
overcome their lack of trust.

Pain in the butt factor. And after all that, there’s still the
pain in the butt factor. It’s just more convenient for a
visitor to sit on their butt and surf, not having to fill out a
form, think, or use their head for anything else except
relaxing. If they have to put some work into it, well it’s just
a pain in the butt.

So how do we, as internet business owners, overcome all of
these objections and turn our surfer into a subscriber? Here
it is. The list of sure fire ways to get a respectable number
of your visitors to sign up for your newsletter.

1.Ensure your potential subscriber that they will be returned
to the page they are on, or at least be able to easily find
their way back. Tell them right there in your sign up area.
Give them a message such as “You will be returned to this page
after signing up for this newsletter”

2. Make your sign up form quick and easy. In this first phase
of capturing information, limit the fields to first name, last
name and email address. Better yet, use an instant info
capture pop-up. All the surfer has to do is click on the box
and you’ve got their real email address added to your database.
Later, you can ask for more detailed information as you build up
a trust level with them.

3. Give your readers high quality information. Make sure that
they feel you respect their time and are there to help them.
Keep your newsletter short and easy to digest at one sitting.
If you have a long newsletter, break it up into sections that
are easily digestible.

4. To overcome the surfer’s lack of trust, ensure them that
you will not give out, sell, or trade their information with
third parties. Make sure you tell them this right in the area
where they are signing up for your newsletter. This helps
build their trust level and makes them feel comfortable in
giving you their information.

5. And then there are some things that none of us can
overcome. If you have done your best to ensure your potential
subscriber that your intentions are true, you haven’t asked
for too much information and you’ve supplied them with the
information we’ve just covered, that’s all you can do. Not
everyone will sign up, but you’ve given it your best shot,
the rest is up to your visitor.

6. And this may be the clincher. Bribe them to fill out the
form! Give them a FREE ebook, a FREE report, FREE access, or
whatever you have that can sweeten the deal. This is very
basic, but it is common internet practice and it works.

By implementing these six steps in your newsletter marketing
you will increase your number of subscribers which will in
turn increase your ability to sell more ads and thereby
increase your profits.

To Your Success,
Rose Vidal
http://www.2forcash.com

 

 
How to: Get more newsletter subscribers

How to Get Famous — In only 90 Days!

How to Get Famous — In only 90 Days!
by Joe Vitale

“I am indebted to the press of the United States for
almost every dollar which I possess…” — P.T. Barnum,
1891

Charlie Stratton was a little boy who would not grow. He
was destined to be less than three feet tall.

His parents accepted the fact that he would never become
a full sized adult. The neighbors felt sorry for the nice
family and their midget. But no one saw an opportunity for
greatness. No one saw the potential for fame and fortune.
No one, that is, until one man came along in 1842 with an
eye for hidden possibilities. That man was P.T. Barnum.

Barnum taught the child to sing and dance. He taught him
to express himself, to accept how he looked, to feel good
about who he was. He also taught the boy how to charm and
entertain crowds. And he named the young prodigy a name
that still lives today: General Tom Thumb.

Years later, after Tom was rich and world famous, his
Connecticut neighbors would shake their heads and smile.
“We always thought little Charlie was a nice boy but not
very special,” many said, “but we never knew he would
become a celebrity until Barnum took him and Barnumized
him.”

P.T. Barnum took many people who were talented but
unknown and made them rich and famous. While Jenny Lind
was known as the greatest Swedish soprano in all of
Europe, few had any idea who she was in America. Yet
Barnum hired her, managed her, promoted her, and Jenny
Lind became so famous that 30,000 people met her ship
when it docked in New York in the mid 1800s. Again,
Barnum had practiced the art of “Barnumizing” someone.

And to prove that his techniques worked, when Lind
decided to save money and manage her own concerts
without Barnum’s help, her crowds grew smaller. Lind
didn’t get media attention. And she returned to Europe
without fanfare. Yet it was the same Jenny Lind that
the crowds had gone wild to see under Barnum’s art!

That art is not lost today, of course. Throughout 1997
I smiled whenever I saw an article on the singer Jewel.
Here you have a woman barely out of her teens, with
only one CD released at the time, making front page
headlines and cover stories on national magazines.
Last I heard she had been hired to write her
autobiography (!) and was paid more than a million
dollars for it. Yet Jewel is barely an adult! How is
this happening? Clearly, Jewel is being Barnumized.

And that’s how anyone can become famous today. You
need someone skilled in the art of Barnumizing. There
should be a latent talent or trait that can be
publicized, of course, but even that can be gotten
around. Richard Branson, the tycoon founder of many
businesses, including Virgin Records and Virgin
Airlines, Barnumizes himself by creating balloon
flights around the world. Whether he actually succeeds
at the trip doesn’t matter. His events bring himself
international publicity. And he is not promoting any
talent except maybe the bold desire to be famous.

I’ve been personally fascinated by publicity and
publicists since I began researching P.T. Barnum a
few years ago. Here’s a taste of some of the people
I’ve discovered:

* Harry Reichenbach was an audacious silent movies
publicist who made people famous in the early 1900s.
In fact, his incredible creative ideas helped stop
World War I.

* Edward L. Bernays helped make such stars as the
singer Caruso famous. And he got American women to
smoke with a publicity event he helped orchestrate
in 1929.

* And publicists today continue to Barnumize people
like chicken soup authors Mark Victor Hanson and
Jack Canfield. One reason Deepak Chopra remains a
bestselling author is the publicist behind him:
Arielle Ford.

But let’s forget actors and actresses, authors and
speakers, singers and celebrities for a moment. What
about the average person? What about you? Can you be
Barnumized? Can you be made famous?

Without hesitation, I say yes. The secret is in
hiring a publicist who knows how to find or create a
news worthy subject out of you or something you do.

There isn’t any one way to fame that fits for all
people. Sometimes all you need is one wild event to
draw attention to everything else you do:

* Barnum once showed a preposterous “Fejee Mermaid.”
The curious half-monkey-half fish increased his
ticket sales 33%.

* In our own century a circus once displayed a
“Unicorn.” While everyone knows unicorns aren’t
real, ticket sales increased 55%. Again, the one
publicity stunt drew crowds to see everything else
being offered.

But you don’t have to be wild and crazy to get
attention. In an article I wrote titled “Hidden
Selling,” I talk about the various people who are
getting rich and famous by sponsoring events that
serve a good cause. Bill Phillips, for example, is
selling people on the idea of getting fit. He gives
away his book, and a video, and holds yearly
contests. He donates his money to the Make-A-Wish
Foundation. All of this is making Bill
internationally famous. How does he make any money?
He sells nutritional supplements. Back this fact is
“hidden.” What Bill is doing is getting fame, and
then using that fame to make money. Very, very
smart.

One of the easiest ways to begin to seek fame is to
write a book. You still have to promote the book, of
course, but as an author you have an excuse to get
publicity. That’s what Evel Knievel wanted when he
called me. He wanted me to help him write his life
story. He knew that a book could bring him more
fame. (I turned him down.) Many other people know
this fact, too, from Donald Trump to J. Paul Getty
to Madonna, and that’s why they write (or hire
someone to write) books for them.

By now you’ve heard the quote from Andy Warhol that
in the future everyone will be famous for 15 minutes.
My belief is that if you create fame for yourself
that sticks, that fame will be a credential you can
bank on for the rest of your life.

Take Evel Knievel. His publicity stunts Barnumized
him in the 1970s. Yet we still know his name today,
thirty years later. He wedged his name into public
awareness through his fame tactics. And he’s still
cashing in on his name. In fact, his name is so
strong that it has helped launch the career of
another daredevil: Evel’s own son, Robbie Knievel.

Most people know the name Tom Thumb today, as well.
Why? The fame Barnum created for his little friend
still lives. Fame can do that for you, too. It can
become a lasting advertisement for who you and what
you do. From then on, everything you touch will get
automatic attention. Tom Thumb used to sell toys
and other products. So did Evel Knievel. As a
result of their fame, these otherwise mediocre
products sold. The products weren’t important, it
was the name associated with the products. The more
famous the name, the more easily the products sold.
That’s why Pepsi hires the latest hot stars to
appear in their commercials. Their fame brings
favorable attention to Pepsi.

But what if you can’t afford a publicist? Easy.
What you have to do is become your own publicist
and Barnumize yourself.

Let me explain:

A year or so ago I wrote a news release that helped
make Jeff DeLong—barely 28 years old—wealthy.
The headline read:

50 Ways to Leave Your Lover (or anyone else);
Unusual cards don’t greet, say Hit The Streets

Paul Krupin of the ImediaFax news bureau sent it
out by fax and email. As a result, Jeff did twenty
radio interviews the day his release hit. The
Associated Press picked up the story at least twice
and spread the word to the media nationally. The
number of times the story was reprinted is
impossible to tally. But as a direct result, Jeff’s
website sales blasted to $20,000 a week.
(A week!)

What made his news release so successful?

1. There was news here.

I didn’t have to dig too hard to see that Jeff’s
greeting cards were newsworthy in and of themselves.
(You send his c-ya cards out when you *end*
relationships.) Too many people send out news
releases without any news. They are thinly disguised
ads. Editors hate ads. They want NEWS.

2. We tied it to current news.

Valentine’s Day was right around the corner. While
Jeff didn’t want to tie his release to that event,
I knew that doing so would cause the media to grab
his release. It helped make his news relevant.
Whenever you can tie your product or service to
existing news, you up the odds in being used by the
media.

3. We distributed the release to select media.

Paul Krupin hand picked a list of media contacts.
What you send out has to match the interests of
those receiving it. Don’t send artillery news to
an anti-gun newspaper.

You can get publicity for virtually any product or
service. The media is desperate for news. Provide it
and they’ll advertise your business. But how do you
find the right news angle? There are at least three
ways: (1) Have news, (2) invent news, or (3) tie
your business to current news.

Jeff’s release was an example of one and three. (His
cards were news, and we tied it to Valentine’s Day,
which was current news.) Here’s an example of number
two: Inventing news.

When Barry Michaels in Australia hired me to write a
release for his clothing store, I had to hunt to
find the news angle. I talked to him and learned that
because he was getting bogus orders online, he
started calling virtually *everyone* who contacted
him. This turned out to be a breakthrough. Customers
were in awe that a retailer in Australia would call
them. Not only did Barry stop the bogus orders, but
he increased his sales with this extra personal
service. So I wrote a news release with this
headline:

Retailer Finds Way to Turn Bogus Orders Into Profit;
Australia teaches the globe how to make money online

As a result, the Investors Business Daily called him.
Since that is a national publication, Barry’s news
release will turn into *thousands* of dollars in free
publicity. Very nice.

Finally, let me tell you what I did a few months ago.
In mid-June I bought a mermaid. Yes, a mermaid. P.T.
Barnum had one and I figured it would be cool if I
did, too. It turned out to be a disappointment and I
felt like an idiot for getting it. But then I saw a
publicity opportunity. So I wrote a news release
(using method number two) that began with this
headline:

Barnum Expert Suckered Into Buying “Real” Mermaid;
Discovers curiosity as powerful marketing tool

The response stunned me. The editor of the American
Legal Association’s newsletter asked if they could
run the story. Radio hosts wanted to interview me.
An A&E Biography TV show on Barnum plugged my book,
causing my book to sell out overnight. Ah, I love
this!

The point is, news angles are everywhere. Start to
think like a reporter, get creative, and plug you
or your business *within* your story. It’s the key
secret to getting rich and famous today—-within
only 90 days—and with or without a mermaid!
To Your Success,
Rose Vidal
http://www.2forcash.com

 

 

 

Give your business a solid foundation

Give your business a solid foundation

An elderly carpenter was ready to retire. He told his
employer-contractor of his plans to leave the house-
building business and live a more leisurely life with his
wife enjoying his extended family. He would miss his
paycheck, but he needed to retire. They could get by.

The contractor was sorry to see his good worker go and
asked if he would build just one more house as a personal
favor. The carpenter said yes, but in time it was easy to
see that his heart was not in his work. He still collected
his tools from the contractor everyday, but had resorted
to shoddy workmanship and used inferior materials. It was
an unfortunate way to end his career.

When the carpenter finished his work and the builder came
to inspect the house, the contractor handed the front door
key to the carpenter, “This is your house,” he said, “my
gift to you”.

What a shock! What a shame! If he had only known he was
building his own house, he would have done it all so
differently. Now he had to live in the home that he had
built none too well.

So it is with many affiliates.

Some just sign up and expect it all to be done for them,
and earn nothing, whilst others put in the effort every
day and are making $2000, $5000 and $10,000 per month.

Many sign up in a distracted way, rather than acting,
willing to put forth less than their best, less than
100% effort and true commitment to their new affiliate
business.

If you want to make money as an affiliate of any
program, you have to build a strong foundation. That
means working your business everyday and building it
step-by-step. Your success as an affiliate depends
on one person — YOU.

To Your Success,
Rose Vidal
http://www.2forcash.com

 

 

 

For Marketing Help Click Here

Don’t have any MONEY??

Don’t have any MONEY???

On a fairly regular basis, I get emails from people
who say they want to have a home based business or
be successful in online marketing.

BUT they don’t have any money.

Most times these people just quit.

Or they go from one deal to the next, looking for the
pie in the sky opportunity that will NEVER appear.

They use the EXCUSE that they don’t have ANY money as
the reason why they can’t do online marketing or a home
based business and have success.

When I hear people say that they can’t do online
marketing because they don’t have any money, the first
thing that comes to mind is:

“You don’t REALLY want to do this.”

Because IF you REALLY wanted to do this, you would FIND
a way.

“Lauryn, how can you say that?”, you ask..

Say I challenged you by saying, “If you come up with
$500 dollars by next Monday, I will give you $100,000.”

What do you think the odds are you would have $500 by
next Monday?

100%?

You see it’s NOT about whether you have money, it’s
about whether or not you are motivated ENOUGH to
TAKE ACTION.

Let me give you an example.

Let’s say I lived in Alaska.

I wake up in the middle of the night and I
want some ice cream.

But it is the middle of winter. It’s 10 degrees outside
and there is snow all over my car. If I really want ice
cream I am going freeze my tail off, shovel off the
snow and drive to the store in a car that does not have
time to warm up.

But if I don’t REALLY want ice cream bad enough to go
through all the effort and discomfort, I am just going
to roll over and go back to sleep.

I didn’t really want ice cream. I was just WISHING for
ice cream.

And there is a BIG difference between WANTING something
and WISHING something.

MOST people are just WISHING for money, a better life,
and nicer things. But they do not want to go through
the EFFORT and DISCOMFORT of acquiring them.

They have bought into the lie that success is easy or
happens like winning the lottery.

And all they do is look for reasons WHY they can’t do
something.

The problem with that approach is it becomes a way of
life. And the only way you are going to change things
is if ONE day you wake up and say.

ENOUGH!

NO MORE!

THAT’S IT!

I am going to do SOMETHING to change my life NOW.

And I am going to START TODAY.

And I am going to do WHATEVER I need to do, to
accomplish MY DREAMS. Because no one else is going to
do it for me.

There are ALWAYS going to be EXTERNAL obstacles and
forces that tell you, that you can’t do something.

But YOU have to KNOW what it is DEEP down inside that
YOU really want.

Because without that you do NOT have FUEL to keep the
FIRE burning HOT enough and LONG enough, to make the
journey from FAILURE to SUCCESS.

So if you are saying, “I don’t have any money.”

Then my response to you is.

“That is EXACTLY why you should be doing online
marketing or have a home based business. You need the
money MORE THAN I DO. And therefore you MUST find a way
to do this business.”

Think about this.

If you are a GROWN adult over 25 and you do not have a
few hundred dollars to start a home-based business,
something is SERIOUSLY WRONG.

Maybe you..

* made some bad life choices.
* don’t manage your money well.
* have wrong priorities.
* don’t take personal responsibility for your life.
* or are just plain lazy and don’t want to work.

I don’t know what the reasons are. And I don’t need to
know.

But what you need to do is take a SERIOUS look in the
mirror.

And ask yourself, “What is it that I TRULY want out of
life.”

WHAT IS IT? (and this may take some time for YOU to
answer.)

And whatever YOUR answer is, that is your motivation
for DOING ANY home-based or online marketing business.

You need to do this for YOUR reasons. Not mine and not
anyone else’s.

And if YOUR REASON is BIG enough and motivating
enough.you will do WHATEVER it takes (morally and
legally) to make it so.

Because ONCE you find the thing that TRULY motivates
you, there will be NO MORE EXCUSES.

You will be UNSTOPPABLE.

But you MUST have a BIG enough REASON why!

It MUST DRIVE YOU!

Because YOU WILL HAVE obstacles and hurdles and
setbacks.

And you will NEED a BIG REASON why to PUSH you through
EVERYTHING that will try to stop you.

This is ONE of the TRUE SECRETS to SUCCESS.

It is a FOUNDATION PRINCIPLE for ALL accomplishments
throughout human history.

Think about this.

There are people who immigrate to the United States
with nothing more than the shirt on their backs, start
out as dishwashers or some other menial job and within
5-10 years are VERY FINANCIALLY SUCCESSFUL or EVEN
MILLIONAIRES.

Do you think they are any smarter? They sure didn’t
have any money. They had to do it all on their own and
they started at the BOTTOM.

Your success is NOT determined by you NOT having any
money. It’s about you FINALLY getting a REASON WHY that
motivates you enough to TAKE MASSIVE ACTION.

Success is when OPPORTUNITY meets a DETERMINED will.

Its about you GETTING off your rear end and QUIT making
excuses and START DOING something with your life that
MATTERS to YOU.

(And quit sitting around EVERY night, getting your
brain PICKLED from watching MINDLESS television shows
that SUCK THE MOTIVATION AND LIFE right out of you.)

Sure it’s going to be TOUGHER starting out with no
money.

BUT YOU CAN DO IT IF YOU REALLY WANT TO!

And if YOU don’t do anything. WHO is going to do it for
you?

And if YOU don’t start now. WHEN are you going to do
something?

Nobody is going to do this for you.

Mom and Dad aren’t going to pick up the pieces.

The White Knight in Shining Armor is a myth.

And there is NEVER going to be a perfect moment when
ALL the stars are in alignment and Ed McMahon shows up
on you doorstep with the BIG SWEEPSTAKES check.

You have to do this yourself.

When you FINALLY have the ATTITUDE that you are going
to do WHATEVER it takes (ethically and morally) AND
then FOLLOW through with INTELLIGENT, MASSIVE ACTION
because you have a DRIVING REASON WHY, you will have
EVERYTHING you need to START achieving your dreams.

You will find a way.

You will be creative.

You will work harder.

You will work smarter.

You will keep going.

You will not stop.

YOU WILL NOT BE DENIED!

DOORS WILL OPEN!!!

This message does not JUST apply to your online
marketing opportunity…this message applies to your
WHOLE LIFE.

And if you do NOTHING with any opportunities I offer you,
BUT you take this message to heart and APPLY it, in a way
that MOTIVATES you to change your LIFE then I have done a
lot better thing for you than selling you on why you
should be part of Lauryn Herbert’s opportunities.

Now, I know there are SOME people reading this who
REALLY are in unfortunate financial circumstances
BEYOND their control. This email was NOT intended to
insult or belittle you or your situation in ANY way.

But I would like to highly encourage you to reevaluate
your situation. Because if you REALLY want something
better in life, and make up your mind to DO something
about it, and stick with it, you can change your WHOLE
life.

It won’t be easy. But it will be worth it.

You can do it, if you have a BIG enough reason why. And
even IMPOSSIBLE situations can change, sometimes in an instant.

I KNOW this is true, because at one point in my life I
had one of my businesses collapse, and I had to start
from GROUND floor zero.

And once I got of the pity potty, looked in the mirror,
realized what was really important in my life, put my
shoulder to the plow not looking back, and worked with
an UNRELENTING determination to NEVER, EVER quit, I
created success beyond what I could imagine.

And my hope for you, is that you will take this
message to mind and it will light a fire in heart, so
that you to will be UNSTOPPABLE too in whatever you are
called to do.

To Your Success,
Rose Vidal
http://www.2forcash.com

 

A Billionaires Guide To Getting Rich

A Billionaires Guide To Getting Rich

The sage Zenrin once said “If you wish to know the road up
the mountain, ask the person who goes back and forth on
it.”

Sound advice, but are you following it?

If you’re like most people, probably not. So who’s advice
do you listen to?

** Your next door neighbor

** Your barber or hairdresser

** Your mechanic

The list is endless. You get excited about starting your
own business and the doom and gloom crowd takes pleasure
in stomping on your dreams.

Before you listen to them, ask yourself one question. Have
they been where you want to go?

Probably not.

So who’s advice should you listen to? The men and women
who’ve traveled the mountain.

One man who traveled the mountain and amassed a fortune in
the process, was J. Paul Getty.

In his autobiography Getty lists his 10 rules for creating
wealth.

What do you think was Mr. Getty’s number one rule for
getting rich?

You must have your own business. He didn’t say get a good
job.

The same skills you use to make money for your boss, could
be better applied to creating wealth for you.

There’s an old cartoon that brings the point home even
clearer.

A father is asking his son, “Wow, wouldn’t you love to be
a football player and make all that money?”

The little boy smiles and says, “Daddy, I’d rather be the
guy that can afford to pay the whole team.”

The next time you’re excited, keep your own council and
remember the words of Ben Franklin.

“Keep Thy Shop and Thy Shop Will Keep Thee.”

Dare to dream. Be your own boss.

To Your Success,
Rose Vidal
http://www.2forcash.com

 

You can get this Fiverr Course and work for yourself.

7 Simple Ways To Explode Your Ebook Sales In 24 Hours

7 Simple Ways To Boost Your eBook Sales

You can often dramatically increase your E-Book sales
by making a few minor adjustments to your sales page.
Here are 7 ways to increase your E-Book sales:

(1) Make sure your ‘Order’ link appears at least 3
times on your sales page.

(2) If your link currently says ‘Order!’, change it
to ‘Order via Secure SSL Server’ (if that is the
case). I made this change about a month ago, and I
noticed an immediate increase in sales.

(3) Offer a money-back guarantee that makes it clear
that you don’t mind refunding purchases.

(4) Add a ‘guarantee’ logo or icon to your sales
page. You can find a variety of ‘guarantee’ graphics
at Google Images:

http://www.google.com

Type ‘guarantee’ into the search box. Google will
return multiple pages of ‘guarantee icons’.

(Before placing one of these graphics on your
website, make sure it is not covered by copyright).

(5) Offer 2 or 3 chapters of your book free (in the
form of a downloadable Trial version of your E-Book).
You could also allow people to read those same
chapters online.

(6) Include a ‘Table of Contents’ so that your
visitors can see what your E-Book contains.

(7) Keep your sales copy to one page. People are
spending less and less time surfing the Web – if your
sales message is more than one page, your visitors
will probably move on before reaching the end.

To Your Success,
Rose Vidal
http://www.2forcash.com

 

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10 Ways To Make Your Emails Grab Attention!

10 Ways To Make Your E-mails Grab Attention!

1. Use extra white space creatively in your subject
line. You can add extra blank spaces between your
words or letters.

2. Combine capital letters with lower case letters.
Use all capital letters in every other word or use a
capital letter between every other lower case letter.

3. Add text symbols in your subject line. You could
use them between words and letters. Start and end
your subject with a text symbol. ( *, $, >,{,] )

4. Begin your subject line with the word “STOP!”.
People have been trained their whole life to stop
what they are doing when they see that word.

5. Ask people a question in your subject line. We
all went to school and were repetitively branded to
answer questions.

6. Use the word “FREE” in your subject line. Your
offer should be attractive to your target audience.
It could be free information, software, trials, etc.

7. Begin your subject line with an “online smile :)”.
People use smiles offline to gain people’s attention
and to win their trust, why not use them online too.

8. Don’t use unbelievable claims in your subject line.
People have been or know someone who has been ripped
off and have trained themselves to ignore those claims.

9. Don’t use all capital letters in your subject line.
It is hard to read, looks unprofessional, and on the
internet it’s considered a symbol for shouting.

10. Test different subject lines to see which ones
draw the most traffic to your web site. Also, read
the FAQ before posting a message or ad anywhere.

To Your Success,
Rose Vidal
http://www.2forcash.com

 

A great video Course to help in list building , Click Here

5 Things To Consider When Publishing A Newsletter

Providing a newsletter for your opt-in list subscribers provides many benefits in terms of driving traffic into your site as well as boosting the sales and profits of your site and company. This is a marketing ploy that will not hugely dent your marketing budget and will not also require many man-hours in developing this project.

With a newsletter, you can inform the public about your company and products as well as services. You can keep them posted and updated about what’s going-on with your company as well as many of your promotions and offerings. With these, you keep on reminding your subscribers that you are still here and is willing to offer them good deals and services.

Newsletters also allow you to impress your subscribers. It can show your expertise and knowledge about the topic at hand and the many benefits you can offer them. When you impress people, they will become potential customers and another great thing is that they can recommend you to their friends, colleagues and family. All of them could very well be customers in the future.

If you do not have a newsletter or publishing one for your site, then you may have to consider about researching and be well informed on how to publish one. It is not as easy as it seems but if and when you get the right idea and process, it will be smooth sailing from there on. Try to take the time to learn what you need to learn and get that newsletter ready and good to attract subscribers to your newsletter as well as traffic to your site.

In the next few paragraphs, I will provide you with some things to reflect on when you decide to start your own newsletter for your site. Here are five things to consider when publishing a newsletter.

1) Make sure that the content of your newsletter pertains to and closely associated with your business or the theme of your site. Do not dwell too far on what could be regarded as your field of expertise. You have started a site and your theme for your site will always be something you are knowledgeable about. For example; if you have a site that sells auto car parts, your newsletter must contain articles or content like photos that pertain to cars, auto parts and such. You may also include content about your company and your staff.

Remember that visitors of a certain site are there because they are interested in what the site has to offer. If they sign up for an opt-in list or for a newsletter this means that they want to be updated for that certain theme or subject. Be sure that when you publish your newsletter you are providing for the need of the subscriber as well as their interests.

2) Ensure that you have well written, information riddled and content rich articles. You articles will be the body of your newsletter and that they should be able to excite your readers as well as provide information. Articles should be well written and checked for errors such as spelling and grammatical errors for it to look professional and believable. The trust of your client to you and newsletter is at stake here.

3) Fact-check your articles. Make sure that you provide true facts and figures so that your reputation as an expert and knowledgeable in that field is not questioned. If you lose the trust of your subscribers these may persuade them to unsubscribe to your newsletter. You will lose many potential sales this way.

4) Provide fresh and new articles that can provide new information to your subscribers. If you publish stale and old news in your newsletter, there is a tendency that people or your subscribers already have read and known about them. This will lose their interest in your newsletter and they wont get to read what is most important, your ads. They may not open or read any of your succeeding newsletters losing your intention in writing and publishing newsletters, to get them to visit your site and make a purchase.

5) Never use copyrighted materials such as photos and articles. This is outright plagiarism, you may get into a lot of trouble for this. You can lose your business and get sued over copyright infringement. If you do not have the time to write your own articles, there are many willing and able professional article writers that can do it for you for a reasonable fee. All your investment in writing and publishing articles will be well worth it when you see your list build up and your traffic increasing.

Work At Home Scams To Avoid part 4

So, you’re interested in becoming a work at home professional. You want to experience the freedom and flexibility that only comes from working for yourself. Before you dive into the work at home industry however, you should be aware of the most common scams that circulate the communities and target new telecommuters every day.

1) Pay To Work
You are looking for ways of making money online, not spending it. However, if you spend any amount of time reviewing job offers and opportunities online, you’re bound to run into job membership websites, where you are asked to pay an upfront membership fee just to gain access to work at home jobs and employment opportunities.

The problem with this, is that not only are the jobs rarely updated but you will be competing with thousands of other job seekers who are also paying for this information. Worse, most of the job offers featured within the membership websites can be found freely online by simply browsing through free job directories and work at home forums.

2) Freelancing Scams
If you are considering becoming a freelancer, you should be careful that you are not lured into a common freelance scam, where you are asked to write up samples based on specific topics as a way for the employer to determine your quality of writing and overall style. What happens is that these samples are used by these so called companies and you are never offered a real job. This is a way of obtaining free content without having to pay for it, so be careful to only submit short samples, and re-use the samples that you create.

3) Envelope Stuffing
This has been an existing online scam for many years and continues to appeal to the majority who believe that they will be given the opportunity to make fast and easy money, simply by inserting documents into envelopes and mailing them off to their destinations. Unfortunately, this isn’t how envelope-stuffing opportunities work. Instead, you will be forced to recruit new envelope stuffers who you send advertisements to via postal mail. The only time you make money is when they too, sign up to become an envelope stuffer.

There are dozens of different work at home scams and schemes online, but if you know how to detect a scam and dissect an opportunity to determine its legitimacy, you can easily make a full time income from home. From writing jobs to data entry positions, there is an abundance of exciting opportunities out there, you just need to know where to look.