Easy as Pie Ad Tracking

Easy as Pie Ad Tracking

Convert More Website Visitors Using Website Analytics

You cannot improve what you cannot measure. This is especially
true for website traffic and conversions.

As an e-commerce shop owner, website analytics is one of your
most important tools in operating a successful online business.

One of the biggest advantages of the Internet is that all
interactions are measurable. In a brick and mortar store,
it would be impossible to accurately measure how many customers
enter your store every month.

It would be even more ridiculous to try to determine where
they heard about your store, or why they have decided to buy
something or leave without anything, or where they are going
when they leave your store.

However, this information is available to the online shop owner.
But only if you make use of a good analytics system. There are
numerous systems available online, with some offering amazing
functionality and stats ideal for small to medium size websites.

I find the no-cost service, Stat Counter to be my favorite.

Using this system will make it as easy as pie for you
determine which of your advertisements are producing the
results you need and which are not.

To Your Success,
Rose Vidal




Lead Generating Tools

Guaranteed Traffic?

It has been my experience that almost all “guaranteed traffic” sites are little more than frauds. You pay money and they deliver supposedly high quality traffic and you just sit back and make money.

Yeah right.

Here are some of the ways they rip you off;

1. Pop under’s that are annoyances and are usually blocked (and hardly visible if they are not) and people click off immediately (but counted as legitimate traffic to you by these places)

2. Bots visiting your site every few minutes (no human) until your “traffic” is delivered and your hit counter or analytics record it

3. Overseas sweat shops that sell clicks (dozens of people sitting in a room in China clicking on ads that have no intention or even the money to buy anything from you even if they wanted to.

These can be easy to spot as you will see traffic all from the same IP address. More complex scams have software that rotates their proxies and IP addresses.

Spotting them also works by having a look at your weblogs. Your average visitor will stay at the page for sometime before closing it. So have a look at your logs and see how long people are staying. Take your average user and weigh that against some of the more suspicious ones.

Keep in mind that bots such as Google or Yahoo will identify themselves very clearly in your logs and might have a short visit period. The unique visitor that stays say 5 seconds and seems to stay only 5 seconds visit after visit is most likely part of a scam.

Don’t be a victim in this game, make sure you get the right knowledge from the start… http://bit.ly/1PObBsK

I have to again make a point that there are real sites that sell real traffic but you must buy in bulk if you wish to resell. Also, you can buy pay-per click which is good because they will look at your offer. You can also buy solo ads and other types of traffic so that you are always being exposed. Just track the traffic you buy, when I sell traffic from my marketing site I tell people create a tracking link. Plus, no traffic seller can guarantee hit, sales or anything else because you just don’t know what offer is being marketed via your traffic.

Discover the Basics of Pay For Click Internet Marketing

One of the most popular forms of internet advertising is known as pay for click internet marketing. You may have also heard of this as Pay Per Click marketing or PPC. Essentially, this is a powerful means for business owners to reach a completely targeted audience. PFC internet marketing gives small business owners the ability to compete at the same level as their competitors. This form of advertising relies on the use of targeted keywords, coupled with landing pages and on-site optimization.

In order to understand how pay for click internet marketing works, it is important to first look at how internet users search for items they are interested in. Typically, they will go to one of the big three search engines, including Google, Yahoo and MSN. Once they are there, they simply type in what they are looking for.

This returns results based on the query that they typed in. The regular or organic results will be displayed, but you will also see paid ads. These paid ads may also be referred to as sponsored results. The ads that display are called up by the search engine according to the keywords that were assigned to them.

In order to effectively utilize pay for click internet marketing, an advertiser must first develop a list of targeted keywords. This allows them to find what is called a niche, or an audience that is already seeking what the business has to offer. This formula is preferred by business owners since half the battle, interesting the consumer, has already been accomplished.

Once a user sees an ad that they are interested in, they will click it to be delivered to the business owner’s website or
landing page. This will result in an actual charge to the advertiser, which is typically calculated according to keyword popularity. There is no charge to display this type of advertising, since it is entirely action based.

Business owners can control how much they spend on their pay for click internet marketing campaigns very easily. All that is required is a set budget, the keywords that will be used, and the rest is handled by the search engine. Ads will continue to display until that set budget runs out.

This form of advertising has numerous benefits, including cost control and effective targeting for a niche. As mentioned previously, small companies have the capability of competing with larger entities. This is due to the fact that you are allowed to bid competitively on your desired keyword. Your only constraints are your budget.

When a business owner first starts out with this form of advertising, it may be necessary to test several different keywords, landing pages and techniques. Patience is required since finding the right set of ads may take a few tries. With perseverance however, you can easily use these ads to reach out to your intended audience, even if you are on a tight budget. Pay for click internet marketing has leveled the playing field and has quickly risen to being the preferred method of advertising for thousands of site owners.

Using An Ad tracker Is Key To The Affiliate Marketer

There’s a lot of money in affiliate marketing. This is true, however, only to those are seriously and zealously working on his affiliate program. Success in affiliate marketing varies in every individual affiliate and for the most part, it depends on his will and perseverance. No matter how good an affiliate program is, it will not prosper if the affiliate marketer does not pay the price of hard work. One must exert extra effort especially on the aspect of promotion. Nothing will happen if the links or banners would just lie idle in a web page, an affiliate must be able to convince the visitor to click it and proceed to the business site to buy the products. No click-throughs means no income for an affiliate marketer.

You can actually generate a full-time income by means of affiliate marketing and you can do it at home, and yes, even while you sleep. You must have a good web site to begin with. It must have good promotional and informative contents, pleasing design, inviting banner ads and all other important elements in an affiliate marketer’s web site. It would be great if you have exhausted other means of advertising such as newsletters, email marketing, message boards and ad listings such as Google AdWords. You just have to go online once in a while to check your site and update it and to watch over the development of your marketing program. Does this sound so easy?
It can be this easy if you have planned your affiliate program well and have taken all the steps towards success carefully and diligently. Now, there’s a tool you can use to help you go through the program with ease and confidence, the Ad Tracker. For many experienced and successful affiliate marketers, the Ad Tracker is a key to a successful affiliate marketing program.

What precisely is an ad tracker? It is a marketing tracking software or program that allows you to trace and take note of every click-through made by visitors of your site and by other customers who got your referral link. There are ad tracking service providers as well, so you will just have to pay them to do the tracking for you. With the ad tracker, you can keep an eye on the progress of your marketing campaigns even offline. This tool or program is especially helpful if you are engaged in several affiliate and pay-per-click programs and have placed ads in emails, pop-ups and pop-unders, message boards, auto responders, Ezines, forums, several web sites, surveys and various ad service providers.

Of course, you don’t want all your efforts to be put to waste so you want to make sure you are getting paid for your hard work. Likewise, you want to make sure every dollar or cent you disburse in your advertising campaigns is wisely spent. With the help of the ad tracker, you will know accurately how many and which of your links where clicked on, how many clicked on your links, how many of your emails were opened and how many of those who opened your email clicked through the business site and purchased a product, how many products were purchased, which of your banner ads or links brought the most leads and sales and many other pertinent facts and figures you need.

Sales records and all data stated are necessary in any business as this could determine if your affiliate program is still worth continuing. This would also help you determine which of your marketing strategies is most effective and which is most beneficial for each product or service you are promoting.

Every decision and plan you make must be well grounded on facts. That decision or plan of action may not be the best, but it is something not to regret about when you had valid reasons for coming up with such decision or plan. You cannot just decide to terminate your affiliate program, just because you don’t earn big in an instant.

If you are serious with affiliate marketing, again and again, keep in mind that your success lies mainly on promotion and your hard work. If you don’t seem lucky enough to convince many of your site users to buy the products, don’t be disheartened and jump into a conclusion that your affiliate program is a failure. If it works for others, it could work for you, too. Know whether your advertising techniques are effective or not, which works best for your program and which doesn’t. Get all your tools in one place to help you know all these and you’d surely be on the right track towards success!

This Article is by Bruce Gibson – http://NicheScripts.com
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Tracking Autoresponder Responses

As an Internet marketer, it is vitally important to know how well your advertising campaigns are doing. Advertising campaigns cost a lot of time and money, and campaigns that are not doing well need to either be changed or scraped. When using autoresponders for purposes of Internet marketing, you will be able to tell how well your autoresponder messages are doing by using response tracking.

Autoresponder response tracking is usually easily set up with the higher quality paid autoresponder services. Using the tracking set up tool, you simply enter the web site address that you want your readers to visit, and the software generates a brand new URL. This URL is used track the number of clicks that you have from the autoresponder message to the website that you are promoting.

When a person clicks on that special URL, the click is captured, and they are automatically redirected to the website that you intended them to arrive at. The
visitor does not know that they have been redirected in most cases. You can monitor the results through the control panel of your autoresponder service account. The control panel will tell you how many messages were delivered, and how many clicks were received. Most quality autoresponders will even include a feature that allows you to track how many of the emails were opened. This is a great marketing research tool for mass email marketing.

Not all autoresponder services offer tracking abilities such as this. If tracking is important to you, you need to make sure that this is one of the features of the autoresponder service before you sign up. This feature gives you the ability to know whether the message you are sending out is effective, or if changes need to be made. It also allows you to see if the sales copy on your website is effective, in a ‘round-about’ way. For instance, if you are getting thousands of clicks from the autoresponder message, but very few clicks from the sales page to the order page, you know that the autoresponder message is working, but the sales copy is failing.

If you have never tracked your autoresponder responses before, you should definitely consider it. Again, this information allows you to find out what is working, and what is not working. It will essentially make your autoresponder marketing much more effective and profitable. You will most likely be very surprised at the results of the tracking!